J.Crew Hosts the Ultimate Low-Key Summer Wedding

I don’t pay much attention to bridal trends, as I’ve never been one of those girls that dreams of a big wedding (although Bride Wars, ironically, is one of my favourite movies). But over the last few months it’s become clear that big, Disney Princess weddings have been ditched in favour of something more relaxed and low-key.

How do I know? Well, Pinterest is bursting with creative wedding tips (seriously, I think I could now plan a bridal shower in my sleep), Keira Knightley just got married in a recycled Rodarte dress, and this week Grazia is celebrating the “rise of the bridechillas” (they love to merge words at Grazia). Oh – and most importantly – J.Crew’s Wedding Collection for summer 2013 is super low-key and effortlessly pretty.

J Crew Wedding Summer 2013 2

You might think a lightweight linin dress with subtle floral embroidery is far too casual for a bride, but once on (see the last model shot below) it looks elegant, simple and seriously cool. Who wouldn’t want to be that summer bride?

Molly Schaul, the director of wedding design at J.Crew, explains, “For summer we were inspired to use light, romantic fabrics, like embroidered eyelet, linen and swiss-dot chiffon. They’re perfect to add a little fun and texture to your look.”

J Crew Wedding Summer 2013 3
J Crew Wedding Summer 2013 1

The J.Crew summer wedding gowns all make a big impact, but they’re in no way fussy or overly-formal. My personal favourites include Angelique, Rosebloom and Corrina. If I was a bride-to-be I’d find it difficult to chose between them. So maybe I’m more interested in wedding dresses that I originally thought…

Shop the J.Crew wedding selection online at jcrew.com. Are you a fan of the summer 2013 J.Crew wedding collection?

Images facebook.com/jcrew
  • I love these wedding photos, they look so fresh and simple. It’s good to see bridal looks that aren’t too formal or over-complicated.

  • These dresses are amazing! I’m on the hunt for a wedding dress that isn’t too wedding-y! These might be perfect!!

  • Stunning dresses. Ciao from Italy.